Comparatif visuel entre une bouteille en verre de lait d'avoine maison et des briques de marques industrielles comme Oatly, Alpro et Bjorg, illustrant l'analyse des étiquettes et des prix pour la marque Luxibre.

Homemade oat milk vs Oatly, Alpro, Bjorg: the honest comparison

Comparison July 2026 · 8 min read

Homemade Oat Milk vs. Oatly, Alpro, Bjorg: An Honest Comparison

Oatly, Alpro, Bjorg—three brands that dominate the plant-based milk aisles in France. But are they really better than homemade oat milk? We've scrutinized labels, compared prices down to the last cent, and analyzed the environmental impact of each option. The results are conclusive.

Table of Contents

1. The Verdict at a Glance
2. Price Comparison
3. The Battle of Ingredients
4. Nutritional Values
5. The Taste: Who Wins?
6. Environmental Impact
7. Brand by Brand Analysis
8. Frequently Asked Questions

1. The Verdict at a Glance

Oatly
6/10
Good taste, too expensive, additives
Alpro
5/10
Decent, additives, high price
Bjorg
4/10
Organic but very sweet, expensive
🏆 Homemade
9/10
Zero additives, 8x cheaper

2. Price Comparison: The Painful Difference

0,30€
per liter of homemade oat milk with Luxibre
×8
Oatly costs 8 times more than homemade milk
800€
saved per year vs. commercial cartons (1L/day)
Brand Average Price / liter Price / month (1L/day) Price / year Homemade Luxibre Milk
Oatly Barista 2,80€ 84€ 1,022€ 0,30€/L
9€/month
109€/year
Oatly Original 2,50€ 75€ 912€
Alpro Oat 2,20€ 66€ 803€
Bjorg Organic 2,60€ 78€ 949€

Complete your kit with our Luxibre Compatible 1L Storage Carton—ideal for keeping your fresh milk for up to 5 days in the refrigerator.

For a household that consumes 1 liter of oat milk per day, switching to homemade milk represents savings of 700 to 900€ per year depending on the brand replaced. The Luxibre machine pays for itself in just a few weeks.

3. The Battle of Ingredients: What the Labels Hide

This is where the comparison gets really interesting. Here's what each product actually contains:

Oatly Original ⚠️ 5 ingredients including additives
Water, oats (10%), rapeseed oil, salt, synthetic vitamins (D2, riboflavin, B12), calcium (calcium carbonate)
Alpro Oat Original ⚠️ 6 ingredients including additives
Water, oats (9.7%), sunflower oil, salt, natural flavor, vitamins (B2, B12, D2), calcium
Bjorg Organic Oat ⚠️ Organic but sweetened and with additives
Water, oats* (9%), rice syrup*, sunflower oil*, salt, calcium, vitamins (D2, B12) — *from organic farming
🏆 Homemade Luxibre Oat Milk ✓ 2 ingredients, zero additives
Oats (80g/L), filtered water. That's it.
🔍

What you don't see on the Oatly label: the added rapeseed oil represents about 1.5% of the product. It's there to give a creamy texture and make the milk foam—not for your health. Homemade oat milk is naturally creamy without any added oil.

4. Nutritional Values: What Really Nourishes?

Per 100 ml Oatly Original Alpro Oat Bjorg Organic Homemade Luxibre
Calories 47 kcal 45 kcal 48 kcal ~45 kcal
Carbohydrates 6.7 g 6.5 g 7.2 g ~6.0 g
of which sugars 4.0 g 3.8 g 4.8 g ⚠️ ~1.5 g
Fats 1.5 g (oil) 1.2 g (oil) 1.3 g (oil) ~0.5 g (natural)
Proteins 1.0 g 0.9 g 0.9 g ~1.0 g
Fibers 0.8 g 0.7 g 0.8 g ~0.8 g
Additives Oil, salt, vitamins Oil, salt, flavors Oil, syrup, salt None ✓

Homemade oat milk contains 3 times less sugar than Bjorg and significantly less fat than the three brands—because it contains no added oil. The nutritional values are comparable on other points.

5. The Taste: Who Really Wins?

It's subjective—but our customers' feedback is unanimous. Here's what stands out:

🥛 Oatly — The Most Popular, But Not the Best

Oatly has a mild, slightly sweet taste that appeals to the general public. The Barista version foams very well. But many consumers describe a slight oily aftertaste once they've tasted homemade milk. The texture is artificial—achieved with rapeseed oil, not oats.

🥛 Alpro — Decent but Lacking Character

Alpro is the most neutral of the three. Subtle oat taste, light texture. Suitable for cooking but lacks personality to be drunk alone or in coffee.

🥛 Bjorg — Organic but Too Sweet

Bjorg uses rice syrup to sweeten its milk, giving it a sweeter taste than the others. Some appreciate it, others find it too dominant. The organic label is reassuring, but the ingredient list remains long.

🏆 Homemade Milk — The Freshest, the Purest

Homemade oat milk has an authentic oat taste, more pronounced and fresher than cartons. No oily aftertaste, no added sugar. And most importantly: you control everything. Want a milder milk? Use less oats. More creamy? Add a cashew nut. This is impossible with an industrial carton.

6. Environmental Impact: The Shock of the Figures

Impact (per liter) Oatly Alpro Bjorg Homemade Luxibre
Packaging Tetra Pak Tetra Pak Tetra Pak Reusable carton ✓
Transportation International International International Zero (homemade)
Processing Industrial factory Industrial factory Industrial factory Your kitchen ✓
Packaging/year ~365 cartons ~365 cartons ~365 cartons 0 ✓

Even Bjorg, despite its organic label, generates 365 Tetra Pak packages per year for a household consuming 1L/day. Homemade milk with the reusable Luxibre storage carton: zero disposable packaging.

7. Brand by Brand Analysis

Oatly: The King of Marketing, Not Composition

Oatly has achieved a remarkable marketing feat: convincing millions of consumers that a product costing 2.50€/L containing rapeseed oil and salt is a healthy alternative to cow's milk. The brand invests heavily in communication—what you pay for is mostly advertising, not oats. Oats represent only 10% of the product. The rest is water, oil, and additives.

Alpro: The Generalist Without Conviction

Alpro (owned by Danone) offers a very wide range of plant-based milks. Their oat milk is decent but unremarkable. The brand relies on availability and a slightly lower price than Oatly. Same problem: sunflower oil, natural flavors, synthetic vitamins.

Bjorg: The Organic That Disappoints on the Label

Bjorg attracts health-conscious consumers with its organic label. But the added rice syrup increases the sugar content above other brands. And the price remains high. Organic doesn't mean "additive-free" or "sugar-free."

Stop paying 8 times too much for water and oil

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8. Frequently Asked Questions

Is homemade oat milk better than Oatly? +
In terms of ingredients, yes, without hesitation: homemade milk contains only oats and water, without rapeseed oil, salt, or synthetic vitamins. In terms of taste, it is fresher and more authentic. In terms of price, it is 8 times cheaper. The only advantage of Oatly Barista is its ability to foam very stably—homemade milk also foams well, but differently.
Why does Oatly put oil in its oat milk? +
Rapeseed oil is added for two reasons: to give the milk a creamy texture (oats alone make a more liquid milk) and to improve its frothing ability for coffee. It's an industrial trick to mimic the texture of cow's milk. Homemade oat milk doesn't need it—you can adjust the amount of oats to get the desired texture.
Alpro or Oatly: which is the best commercial oat milk? +
Oatly has a better taste and foams better, especially the Barista version. Alpro is slightly cheaper. But both contain additives and cost between 2.20€ and 2.80€/L. If you have to choose between the two, Oatly Original is slightly preferable. But homemade milk surpasses both on all important criteria.
Does homemade oat milk foam as well as Oatly Barista? +
Oatly Barista is specially formulated to foam thanks to its oil and enzyme content. Homemade oat milk foams well, especially when slightly heated, but the foam is less stable. For professional latte art, Oatly Barista has an advantage. For a creamy and delicious morning coffee, homemade milk is perfect.
Is Bjorg really better because it's organic? +
The organic label guarantees that the oats are grown without synthetic pesticides—which is positive. But Bjorg contains added rice syrup (sugar), organic sunflower oil, and salt. "Organic" does not mean "additive-free" or "sugar-free." Homemade oat milk with organic bulk oats is both healthier and cheaper than Bjorg.

✅ Key Takeaways

  • 💰 Homemade milk costs 0.30€/L vs. 2.20€ to 2.80€ for brands—that's 700 to 900€ in annual savings
  • 🔍 Oatly, Alpro and Bjorg all contain added oil, salt and additives — homemade milk: zero
  • 🌾 Oats represent only 9 to 10% of commercial cartons — the rest is water, oil and additives
  • ♻️ 365 Tetra Pak packages avoided per year with the reusable Luxibre carton
  • ⏱️ 2 minutes of preparation with the Luxibre machine — as fast as opening a carton

Want to go further? Discover our Luxibre Complete Collection — 20 plant-based milk recipes + free nutritional guide.

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